MAKEUP IS BACK.
KASH Beauty’s iconic eyeshadow range gets a glamorous refresh with four new palettes designed for endless eye looks, from everyday neutrals to unapologetic, high-impact glam.
Consider this your sign to bring the full glam back. KASH Beauty is refreshing one of its most-loved makeup categories with the launch of four brand-new eyeshadow palettes, landing 23rd September. Building on the huge success of cult favourites including the iconic Eternal Treasure palette, the new collection brings together elevated shade stories, curated colour combinations and KASH’s signature high-impact approach to makeup.
Meet Moon Dusk, Baked Basics, Pearl Veil and Golden Heat. Four carefully curated palettes designed to take you from effortless daytime definition to full-on evening drama. Whether your look calls for soft neutrals, luminous shimmer or something a little more extra, there’s a palette to match the mood.
The collection is built around KASH Beauty’s Silk-Blend Pressed Powder System. With finely milled formulas that feel featherlight on the lids and blend effortlessly, they offer buildable colour from soft and subtle to seriously intense, resulting in richly pigmented colour with minimal fallout and a smooth, seamless finish.
When it comes to shimmer, the new Light-Optic Finish Technology delivers multidimensional reflectivity across the shimmer shades, from soft, pearl-like luminosity to high-impact metallic sparkle. Shades can be layered and built for customised intensity, meaning one palette can take you from your 9am coffee to your 9pm plans without missing a beat.
The formula is also talc-free and enriched with Vitamin E, alongside lightweight emollients to help create a smooth, comfortable feel on the eyelids while you wear.
“Makeup is back in a big way, and we wanted to create palettes that let you play, experiment and go as glam as you want. Whether you’re a neutral girl or love a full-impact eye, there’s something here for you.”says Keilidh Cashell, Founder of KASH Beauty.
And because no KASH launch would be complete without a little something extra…customers can also get their hands on a free K06 Brush with purchase, while stocks last. For those ready to build the ultimate eye look, KASH Beauty will also launch exclusive bundle offers with 20% savings across the products.
The new KASH Beauty Eyeshadow Palettes are available from 23rd September 2026, priced at €22 / £20.
