Elave Skincare, which specialises in creating the purest formulations for dry and sensitive skin conditions, is delighted to have scooped four major accolades at this year’s prestigious Green Parent Natural Beauty Awards UK.
The awards, made after rigorous testing by an independent panel of skincare experts, bloggers and families, celebrate the very best in skin, hair and body products for adults and children, ranging from indulgent treats to practical items.
Editor Melissa Corkill said: “The Awards and our annual Beauty Bible are a massive celebration of natural beauty. Every product is checked against guidelines on ingredients, company ethics, packaging materials, etc. We also look for altruistic companies that support a better future for our families.”
Both Elave and its sister brand, Ovelle, are totally manufactured in Ireland by the Gardiner Family Apothecary, a third generation family-run business. Elave, which is PETA, Vegan and Sedex ethical supply chain certified, triumphed in the following categories:
- Baby and Child Category – Best Buy: Elave Baby Nappy Cream (Ecocert); Bronze: Elave Baby Bath (Ecocert).
- AfterSun Category – Gold Award: Elave After Sun.
- Men’s Products – Silver Award: Elave Shave Balm.
Joanna Gardiner, CEO of Gardiner Family Apothecary, said: “We are thrilled to have scooped these prestigious awards. Many medical experts believe that overuse of harsh products is linked to the rise in sensitive skin. Around 12% of adults and 25% of babies born in Ireland have dry, eczema and dermatitis-prone skin.
“Elave lives up to the ‘natural beauty’ promise with free-from skincare formulations which omit all the nasty chemicals and additives that damage the dermis. We believe in skincare with active hydrating ingredients to enhance even the most sensitive skin and we are delighted this has been recognised by Green Parent.”
Gardiner Family Apothecary has signed up to the Champion Green campaign to #SupportLocal and two of its products, Ovelle Silcock’s Base and Elave Sensitive Intensive Cream, feature in the Top 100 OTC Products List 2020.
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